These states banned abortion. Now they’re pushing adoption as an empowering choice for pregnant women.
The mothers of ModernAdoptionPlans.org have a message for women who find themselves unexpectedly pregnant: You, too, can turn this difficult time into a rewarding experience by relinquishing your baby for adoption.
In glossy videos, they tell their stories. They found themselves in crisis. Many considered abortions before deciding on adoption. It was a painful choice, but it was the right choice.
“This is one of the greatest things a parent could ever do,” says Adrianne, a Black birth mother, from a sun-filled loft. Sarah, a white birth mother, speaks to us from what looks like a church. “I didn’t choose what was best for me. I chose what was best for him,” she says.
Billboards, radio ads, and TV commercials across Texas urge residents to visit the website. In addition to the videos, Modern Adoption produced a resource guide where readers can find adoption agencies and crisis pregnancy centers, which are known to spread misinformation and push adoption. But nowhere does the site mention that the campaign is part of the multimillion-dollar, taxpayer-funded state program to dissuade women from having abortions.
